Welcome back to another Monday post focusing on having great virtual conversations. For the last 175 weeks I’ve been sharing an Effective Virtual Conversations tip. As some of you know, earlier this year I started bringing a new micro-brand out into the world entitled Stand out Virtually. Back in the summer I started hosting a series of 5 Day Challenges around the SOV Brand.
I’ll be switching attention to this micro-brand on some of our Monday blog posts, stating with principle #1 which will be no surprize to those who have followed my writing – Be Consistent.
Consistency is key in the remote space. With so much noise and focus, being able to stand out virtually is a critical part of the digital conversation.
In marketing, we used to talk about the 7- 11 rule, where it would take 7 - 11 touchpoints for someone to start to notice something. In recent months, I’ve heard this number jump to 15 - 30 touchpoints.
What does being consistent mean for you?
Within the virtual space this could mean:
Consistency has become an important anchor in a digitally distracted world.
What are you doing to do to create consistency?
Best,
Jennifer
I’ll be switching attention to this micro-brand on some of our Monday blog posts, stating with principle #1 which will be no surprize to those who have followed my writing – Be Consistent.
Consistency is key in the remote space. With so much noise and focus, being able to stand out virtually is a critical part of the digital conversation.
In marketing, we used to talk about the 7- 11 rule, where it would take 7 - 11 touchpoints for someone to start to notice something. In recent months, I’ve heard this number jump to 15 - 30 touchpoints.
What does being consistent mean for you?
Within the virtual space this could mean:
- Using similar branding and colors in your message. Using similar font.
- Doing a series of posts, calls or communication around a particular topic.
- Always posting something at a certain time of the day or week.
Consistency has become an important anchor in a digitally distracted world.
What are you doing to do to create consistency?
Best,
Jennifer
Jennifer Britton
Potentials Realized | Coaching Team Leaders
Coaching Skills Training | Leadership Development | Teamwork
Growing Team Leaders, One Conversation at a Time™ in the Remote Space
Contact us to discuss leadership, coaching or performance needs for your and your team
Phone: (416)996-8326
Potentials Realized | Coaching Team Leaders
Coaching Skills Training | Leadership Development | Teamwork
Growing Team Leaders, One Conversation at a Time™ in the Remote Space
Contact us to discuss leadership, coaching or performance needs for your and your team
Phone: (416)996-8326
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