A few weeks ago I attended a school field trip with my son’s Grade 7 class. We were visiting a historical site and it was the end of the day. To wrap things up the guide asked if we wanted to watch a video or recap the ideas verbally. It was a resounding 100% “Video!”. On the hour long bus ride back to the school you could hear the continued conversation about the video and its’ contents.
Video is still at a stage where it’s the memorable and novel approach to recapping or sharing information. How are you using video in your work?
Over the last two years I have been experimenting through more use of video, not only here at the blog, but also in presentations and my webinars. You’ll notice that for most Sunday posts over the last year I’ve included a short 2 minute video, bringing to life a blog post. If you’ve taken the time to read the original then view the video, which do you prefer? Take a look at some of the Sunday videos here.
Most of these short 1.5-2.5 minute videos were made via Lumen5. It’s a platform I find intuitively easy to use, and is great if you have content you want to convert to video.
I’ve also experimented with other video platforms – Facebook Live as well as Adobe Spark. In Adobe Spark you can take still photos and add words, plus do a voice over. It’s another great option. Facebook Live, of course, is a different option, and can be a valuable vehicle to connect with your audience in real-time.
How might you be able to use more video in your work? What addition would it provide?
Enjoy the start to your month!